Developed the visual identity for NAUGHT, a fashion label focused on engineering desire through precision fit, provocative silhouettes, and the tension between masculine and feminine energy. Inspired by woodblock typography, the identity paired expressive letterforms with a distinctive “T” brandmark designed to create a bold, memorable symbol system that reflects the brand’s sculptural, body-conscious approach to fashion.
ROLE // BRAND IDENTITY DESIGN, TYPOGRAPHY
Creative Director — Olivia Felice
Freelance Designer — Rosie O’Regan
Freelance Designer — Rosie O’Regan